In a bold move that signals the ongoing evolution of artist-label relationships, BentleyRecords.io has announced the launch of its Emerging Artist Fund 2.0, a revamped initiative designed to empower independent musicians with funding, digital tools, and global distribution, all without the traditional constraints of major label deals.
The new fund represents the next phase in Bentley Records’ mission to “decentralize the music industry” and offer a more transparent, tech-forward model for artist support. Powered by blockchain-backed infrastructure and smart contracts, Emerging Artist Fund 2.0 provides selected artists with financial backing, production resources, marketing tools, and global sync opportunities, all while allowing them to retain full ownership of their masters.
With a catalog of over 6,000 music titles, Bentley Records continues to solidify its position as one of the most forward-looking forces in the independent music industry. Now known in industry circles as “the future label,” the company is taking a bold leap forward with the launch of BentleyRecords.io, an AI-, blockchain-, and machine learning-powered artist development platform designed to transform how talent is discovered, funded, and supported.
This latest venture aims to disrupt traditional label models by giving artists greater transparency, data control, and creative freedom through cutting-edge technology. To power this ambitious expansion, Bentley Records has teamed up with ARIISE Capital, a consultancy-turned-holdings company with a proven track record in tech-driven business acceleration.
Originally founded in 2012 as a corporate sustainability consultancy, ARIISE saw its clients grow by 400% in its first three years. Its evolution into a multifaceted enterprise spanning real estate, intellectual property, and equity investment, made it a natural partner for Bentley’s next-gen music initiative. The firm restructured into ARIISE Holdings in 2017, now operating through independently governed branches that support innovation across multiple industries.
The partnership is expected to give BentleyRecords.io the operational and financial firepower to scale globally, while reinforcing its mission to empower artists through technology and independence. With both entities aligned on future-focused strategy and sustainable growth, the music industry may be looking at a powerful new blueprint for artist development in the digital age.
Rethinking the Label Model
“Our goal is simple: give artists what they need without taking what they’ve earned,” said Luca Dayz, CEO and founder of Bentley Records, in a press statement. “With Fund 2.0, we’re extending beyond just funding. We’re giving creators a sustainable ecosystem where technology, transparency, and creative freedom go hand in hand.” Ladies and gentlemen, a beacon of hope is on the horizon. A paradigm shift is here.
Unlike traditional label advances, which are often recouped through royalties and binding contracts, BentleyRecords.io offers non-recoupable grants, optional royalty-sharing structures, and performance-based incentives via smart contracts on its blockchain platform.
Artist-Centric, Tech-Driven
Built on Bentley Records’ digital-first infrastructure, the fund integrates AI-powered analytics, direct-to-fan engagement tools, and blockchain-verified contracts that eliminate the opaque accounting practices common in the industry. Artists receive real-time updates on their earnings, distribution metrics, and marketing performance; all accessible through a custom artist dashboard. Early adopters of the program have praised the label’s artist-first approach.
A Global Talent Pipeline
With over 300 international artists already benefiting from Bentley’s earlier fund iteration, Emerging Artist Fund 2.0 is expanding its reach, targeting underserved markets in Africa, South Asia, and Latin America. BentleyRecords.io plans to onboard at least 1,000 new artists by the end of 2025.
The label’s unique global strategy has already led to viral hits across TikTok, Spotify, and regional radio, with its artists performing in multiple languages and styles, from Afrobeats to experimental pop.
The Future Is Independent
As streaming continues to reshape music consumption and Web3 solutions redefine creative ownership, Bentley Records is positioning itself at the forefront of the next-generation label model, one where data, empowerment, and innovation lead the way.
With Emerging Artist Fund 2.0, BentleyRecords.io isn’t just funding careers, it’s reengineering the very foundation of how music success is built.
Bentley Records is a privately owned independent record label, founded and operated by Luca Dayz, who also serves as the label’s CEO. The company was established in 2013, and it operates under the digital platform BentleyRecords.io, which integrates music distribution with blockchain and artist services. Bentley Records has positioned itself as a tech-driven, artist-centric label, often described as a disruptor to traditional music label models. Under Diamante’s leadership, the label emphasizes transparency, artist ownership of masters, and innovation through Web3 and smart contract technologies. #BentleyRecords #RecordLabel #Web3
Learn More About BentleyRecords.io
Big S/O to Luca Dayz, whom I’ve had the privilege of knowing since 2009. Appreciate the support and good will hunting bro~ Renzo
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